Privacy Last Updated: April 24, 2023

ZipCode Zoo Club respects your privacy and ensures that your personal data remains protected. This privacy policy is developed to inform you how we collect and look after your data, how we use and disclose it, and what your privacy rights are. When you visit https://www.zipcodezoo.com/ (the “Website”), our privacy policy applies to the data we collect when:

  • You access this Website
  • The emails or messages with which you connect to this Website
  • You interact with advertisements and applications on websites and services other than this.

Our privacy policies do not apply to the information:

  • Collected offline or using other ways including through other websites operated by us or a third party.
  • Collected through applications and advertisements including other content) on a third-party website that can be linked to or from the Website.

It is important that you read and understand our policies and procedures (the “Privacy Policy) for utilizing and disclosing your information. If you think our policies do not fulfil your requirements or you hold reservations about them, you can choose not to use our website. By using this website, you agree to our privacy policy.

It is important to note that we occasionally change our policies and your continued use would be taken as your agreement to those changes. Therefore, you must go over our policies from time to time (see Changes to Our Privacy Policy). If you cannot find the meaning of any of the capitalised terms in the privacy policy, you can have their meaning set forth in the Terms of Service.

What Information We Collect and How We Do It 

We collect different types of information from the users of our website including:

  • The information which identifies you such as your name, postal address, email, telephone number, or any other source through which you can be contacted.
  • The information that may not identify you personally but is linked to you; and
  • The information that identifies your internet connection, equipment through which you use our Website and details regarding this usage.

We collect this information:

  • When you provide it.
  • As you access and navigate through our website – cookies, web beacons (aka clear GIF technology or action tags), and other tracking technologies are used to obtain this information.
  • From our third-party service provider platform e.g. our business partners.

Following are the rules that are applied to the type of information that you provide us personally by directly contacting us or through the Website.

  • We obtain personally identifiable information lawfully and through fair means. The information is obtained by the consent of the user if appropriate and with the knowledge of the guardian if required. The individual is informed before or after obtaining the information about the purpose of obtaining the information. 
  • We obtain and use this information for the stated reasons and for some subsidiary purposes unless the individual concerned is informed and consent is obtained or as per legal requirements.
  • Personally Identifiable Information should be related to its intended purpose and should be complete, authentic, correct and latest as required by the stated purposes.
  • We will keep this information secure by implementing reasonable security measures and will protect it against risks like theft/loss, unauthorized access, copying, sharing, or modifying.
  • We are committed to retaining personally identifiable information as long as required for the fulfilment of the stated purposes.

We make sure to carry out our activities according to these rules hereby protecting and maintaining the confidentiality of the personally identifiable information.

Information We Collect Through Automatic Data Collection Technologies

Your interaction with our Website and use of it can automatically carry out the process of information collection through automatic data collection technologies. This way, the data collected would include information about your equipment, browsing activity, and patterns and:

  • Information regarding your interaction with our Website that includes data on traffic, location, and communication. It also includes weblogs and other resources that you access using our Website.
  • Details regarding your devices and internet connection – including your IP address, operating system, and browser type.

These automatic data collection technologies are used to collect information regarding activities that you perform online over time. Also, they collect information about activities you perform on third-party websites or services.

The data that we obtain through the use of these technologies is statistical and not other personal information. The purpose of obtaining this statistical data is to improve our Website by providing better and more personalized services. This enables us to

  • Estimate the number of users engaging with our website as well as trends and patterns of interaction.
  • Prioritise features and content on our Website that is relevant to you by storing information regarding your preferences and interests.
  • Make the search process quicker and more efficient.
  • Recognize you for your subsequent interactions with our Website.

These automatic data collection technologies may include

Cookies

They are small text files consisting of numbers and letters stored on the hard drive of your computer. You can refuse to accept them if you want but it will result in inaccessibility to certain parts of our website. Unless you select the settings to make them refuse cookies, our system will automatically issue cookies when your browser comes in contact with our Website.

  • If a trusted third-party advertising network places an advertisement on our Website, your browser will have these cookies to facilitate the network’s software. We cannot control these cookies because they belong to the relevant service or organization and are solely their responsibility.
  • The third-party services that assist our Website in improving its performance are AddThis.com and Google Analytics. They may also set cookies to facilitate their services and performance. We cannot control these cookies because they belong to the relevant service or organisation and are solely their responsibility.

Web Beacons

These are the tiny files that the web pages and emails contain. They work as tools to track your journey through the internet and are employed by websites to keep track of the number of users and pattern of accessing pages. Our Website uses web beacons that allow the Company to perform the stated actions that web beacons perform.

Third-Party Use of Cookies and Other Tracking Technologies

Third parties utilize the Website to publish content and advertise on it. These parties are advertisers, ad networks and servers, content providers, and application providers which either set cookies only or use web beacons along with them. They may also use other technologies to track the users’ actions on the Website. They collect personal information and your online activities on the Website or other websites or services. This collected data provides improved personalization for you by prioritizing your interests.

We have no control over the way these third parties use the tracking technologies. In case you want to inquire about certain content or advertisements, you should contact the concerned service providers or organizations. If you want to know about how to stop receiving advertising from many services, go to Choices About How We Use and Disclose Your Information.

How We Use Your Information

We want to be transparent about how we use your personal information. Following are the ways we use your information including your personally identifiable information:

  • To display our website and its content to you in a better and more efficient way.
  • To give you the content, products, and services that you want us to provide.
  • To execute a task or fulfil a purpose for which the information is obtained.
  • To carry out our obligations and exercise our rights under or in respect of any contracts entered into between you and us, including billing and collection.
  • To update you about any changes made to our Website including products or services we provide through it.
  • To give you the opportunity to use and engage with the interactive features on our Website.
  • To perform a task or process that we specify when you provide the information.
  • To fulfil any other purpose with your consent.

We can use the obtained information to assist us in advertising products and services to our advertisers’ target audiences. We are committed to not disclosing the personal information you provide. However, the advertiser will assume that you agree with the policies and meet its target criteria upon clicking the advertisement.

Disclosure of Your Information

We can, without any limitation, disclose the aggregated information collected from our users and also the information that does not personally identify anyone.

We can disclose your personally identifiable information for the following purposes.

  • To our subordinate companies and affiliates
  • To contractors, business partners, and other third parties we work with for support and mutual growth.
  • To the involved parties, e.g. buyers or successors, in events like mergers, restructuring, reorganizing, and acquisitions of Zipcode Zoo’s assets.
  • To third parties for marketing purposes in which they market their products or services to you only with your consent.
  • To carry out a specified task or process for which the information is obtained from you.
  • For other purposes specified by us that we inform of when you provide the information.

We may also disclose your personal information:

  • To adhere to the legal orders and legal process that include responding to government or regulatory authorities.
  • To maintain the integrity of our service by enforcing or applying our Terms of Service.
  • To safeguard the rights, property or security of Zipcode Zoo and those of our users and others.

Choices About How We Use and Disclose Your Information

You can adjust the settings of your browser to refuse to accept the cookies or adjust them to notify you when the cookies are sent. However, if you choose to refuse cookies, please note that certain parts of the Website will be inaccessible.

We have no control over the use of information by third parties in which they collect and use the information for interest-based advertising. However, these third parties can give you the opportunity to opt out of the collection and use of the information. You can adjust the settings for blocking the targeted ads from the members of the Network Advertising Initiative (“NAI”) on NAI’s website.

Those living in certain states such as California, Nevada, Colorado, Connecticut, Virginia, and Utah may be granted additional rights and choices about personal information. For more information on this, please see Your State Privacy Rights.

Your State Privacy Rights

Residents of Colorado, Connecticut, Virginia, and Utah are granted some rights by each state and these rights typically include:

  • The right to confirmation of processing of their personal information.
  • The right to access and remove some specific personal information that we have obtained.
  • The right to obtain and reuse personal data by transferring it to other websites, applications, or services.
  • Choosing to refuse personal data processing for targeted advertising and sales.

Colorado, Connecticut, and Virginia also provide their state residents with rights to:

  • Make corrections to the personal information, considering the processing purpose of the information and its nature.
  • Choose to refuse the further processing of the decisions that can have major legal or other impacts.

Comments

While writing comments on the Website in general or giving feedback for services or apps, make sure that you do not add any personally identifiable information to your comments.

Changes to Our Privacy Policy

If any changes are made to our privacy policy, it is our rule to post the changes on this page. We will notify our users on the Website’s homepage if we change the way we use the information provided by the users. You can find the last updated date of the privacy policy at the top of the page. It is your responsibility to ensure that the email address you provide must be active and updated to facilitate our contact with you. Also, it is your responsibility to periodically visit our Website and be aware of any changes in our privacy policy.

Contacting Us

While contacting us, keep in mind that you may be required to contact us through the online form or through email and should enter your email address if you want a response. However, if you do not want us to respond to you, you are required to enter the email address. Your email address will remain protected and will be used only by Zipcode Zoo for responding to your request.

Acting according to the relevant legislation, 13-year-olds should not contact us without adult supervision. We delete the details and the record of the contact if we suspect the contact was unsupervised. The only exception is when we believe that we need to inform the authorities of the contact.

Content Policy

The content on our Website will comply with the following standards and the Content Standards set forth in our Terms of Service (https://www.zipcodezoo.com/terms-and-conditions/):

  • We will moderate every piece of content and approve it before it is published
  • We will carry out periodic reviews of all the content on our Website to ensure that it meets standards of equality and accuracy as you expect of an online encyclopedia.

We are committed to executing our business in accordance with these standards. Zipcode Zoo reserves the right to change the content policy when required, at Zipcode Zoo’s sole discretion.

Moderation Policy

All visitor-submitted content passes through the process of moderation before being published on our Website to make sure it complies with the terms defined in our Terms of Service regarding User Contributions (https://www.zipcodezoo.com//terms-and-conditions/).

Zipcode Zoo reserves the right to publish all visitor-submitted at our sole discretion and also the right to reject any piece of content without reason.

We are committed to executing our business in accordance with these standards of moderation policy. Zipcode Zoo reserves the right to change the moderation policy when required, at Zipcode Zoo’s sole discretion.

Advertising Privacy Statement

At Zipcode Zoo, protecting your privacy is our over-riding concern. This Advertising Privacy Statement is all about informing you how we use Google AdSense and how we protect the information we collect while giving you the most tailored and personalised experience.

About Google AdSense

Google AdSense provides us with an advertising service by allowing us to present targeted advertisements to our users/visitors. This platform is provided by Google and the ads are displayed according to what users are interested in which is implied by their past interactions, the content of the web pages they visit, and other information collected by Google.

Information Collected by Google AdSense

Google AdSense collect information about users’ interactions with our Website and others through cookies and other technologies. This information includes:

  • IP addresses you use
  • Your browser type and settings you adjust
  • Your device type and settings you adjust
  • Operating system
  • Mobile network information
  • Your browsing history (on our site and generally across the Internet)
  • Your interaction with ads

Use of Collected Information

The data gathered by Google AdSense is used to:

  • Provide personalised content that is according to users’ preferences
  • Assess and analyse how effective the ads are
  • Work on improving and making new and efficient advertising products

Your Choices and Controls

Ee will offer you different options to consider about the information collected on our Website for advertising. You have the option to:

  • Select the setting where you refuse browser cookies. However, you must know that refusing cookies can restrict your accessibility on our website by disallowing interaction with certain features.
  • Adjust Google’s Ads Settings to opt out of personalised advertising. Doing so will not remove ads but make them less relevant to your preferences.
  • Use privacy-focused browsers or tools for ad blocking to restrict advertising networks from collecting information.

Data Protection

We safeguard data from unauthorized access to or modification, disclosure, or destruction of data by taking suitable measures. We strictly control access to personal information by allowing it to be used for Zipcode Zoo’s employees, contractors, and agents who need to process the information but with compliance with contractual confidentiality obligations.

Changes to Our Advertising Privacy Statement

We can occasionally update this Advertising Privacy Statement and will inform you through posting changes on this page and updating the “Effective Date”.

Contact Us

If you have inquiries about our Advertising Privacy Statement or how we use Google AdSense, please contact us at Contact@zipcodezoo.com.